Meet STARFIELD’s plant-based pepper beef! STARFIELD is the leading plant-based meat startup in China. Since its establishment… May 27, 20222 minute read
Will young consumers like Moutai ice cream? Chinese iconic “baijiu” brand, Moutai (traditional white Chinese spirit), is known for… May 27, 20222 minute read
POP MART SPACE MOLLY and Coca-Cola meet in Space! China’s leading pop culture and entertainment company, POP MART, collaborated with… May 26, 20222 minute read
Oatly launched ice cream in China The widely popular oat milk brand, Oatly, announced on May 18th a… May 25, 20222 minute read
How did Minayo’s soft candy become so popular? In 2022, the functional food production in China reached 772,000 tons, but… May 25, 20222 minute read
ByteDance is attempting to enter the tea industry! Chinese TikTok owner, ByteDance, is planning to enter the tea industry. On… May 23, 20222 minute read
ThreeCalves offers differentiated products to enter the premium milk segment As the dairy industry develops, it’s no longer difficult for Chinese consumers… May 23, 20222 minute read
How did Luckin Coffee create history in China’s coffee segment? Luckin Coffee, one of the Chinese leading coffee brands, has proved that… May 21, 20222 minute read
Will Bubble Tea Nayuki enter the bottled sparkling water segment? War is looming in the beverage segment this summer in China. There… May 21, 20222 minute read
Trends in the sports beverage segment: natural, organic, and plant-based The sales of sports drinks and protein drinks are increasing. According to… May 19, 20222 minute read
MetaMeat production facility boosts China’s plant-based meat segment On May 9, MetaMeat held an opening ceremony in Zibo city, Shandong province,… May 19, 20222 minute read
HEEKWAN adopts a “differentiation” strategy to enter the functional meatball segment HEEKWAN (禧丸 in Chinese), a meatball and frozen food brand, announced recently… May 18, 20222 minute read
CellX secured an A round to bring cell-cultured meat to Chinese consumers Shanghai-based food tech startup, CellX, has completed an A round, led by… May 18, 20222 minute read
What are the current trends in the alternative protein segment in Asia-Pacific? Demand for alternative protein-based foods is surging in Asia-Pacific as the new… May 18, 20222 minute read
Superfoods are thriving, but consumers should remain cautious Superfoods are foods that are thought to be nutritiously dense and thus… May 18, 20222 minute read
New ‘eight treasure’ porridge In China, eight treasure congee, or porridge, known as “ba bao zhou”… May 17, 20222 minute read
Meet some new weight management ingredients and products In recent years, Chinese consumers are more likely to acquire high-calorie foods… May 17, 20222 minute read
Luxihe co-branded with Oatly to offer soft walnut cookies Chinese leading baking brand, Luxihe, co-branded with Swedish giant manufacturer, Oatly, and… May 12, 20222 minute read