Market research firm SPINS recently showed that while consumers might be looking for ways to reduce their sugar intake, there was still high demand for products that provide a sweet taste, and certain targeted plant-based products containing natural sweeteners would continue being successful.
In the report, SPINS states: “Natural sweeteners are an important part of a healthy diet. Brands have learned that consumers are interested in keeping sugar in their diets, but they want it to come from natural sources.”
According to . . .
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