Guliduo, a sub-brand of dairy giant Yili, recently launched a new product…
Browsing Tag
sub-brand
3 posts
Insights from Heytea 2020 Annual Report
Bubble tea has gradually become an indispensable part of young people’s life…
A co-branded “ink milk” launched by Yili and Hero
Co-branding strategies seem to work particularly well in the Chinese market and…