Luckin Coffee co-branded with Coconut Tree and introduced the coconut cloud latte.…
Brands use creative packaging, stickers, and wallpapers to create ‘hot’ online discussions and awareness
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Insights on Chinese snack consumers of 2022
According to the “research study on healthy snacks-Chinese consumers” by Ingredion, a…
A brand is like a poem
What is a brand? A product, a concept, or both? See what…
Innovation in Cheese Sticks? You bet!
Recently, Adopt A Cow, a famous Chinese dairy brand, launched a cheese…
