On November 22, the cutting-edge snacks brand, Luwei Awakening, announced the completion of a 50 million CNY round A financing (~US$ 7.8 million), exclusively invested by Matrix Partners China.
Luwei snacks are based on meat or poultry, braised with seasonings, such as soy sauce or anise, and strained before serving. Luwei Awakening was established in November 2020, focusing on the existing Luwei snacks’ segment. In March this year, the brand launched Braised Chicken Feet snack, which innovatively combines local . . .
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