Swedish oat milk brand, Oatly, recently started selling its products in five-star hotels in China to expand its sales to new segments. Oatly produces dairy alternatives products using research from Lund University in Sweden. The brand is well aware of the Chinese consumers’ lactose intolerance and their huge demand for plant-based milk alternatives.
Oatly’s approach in China has set an example in the F&B industry . . .
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