healthy food industry is thriving - food tech news in Asia

In recent years, products such as probiotic protein powder, protein smoothies, and probiotic nuts have been added to consumers’ shopping lists. To meet the growing demand, numerous new brands sprung up with their fresh protein foods and probiotic snacks. China’s healthy food industry is expanding at an unprecedented rate. When it comes to choosing healthy food, taste stands as an important indicator for consumers.  

The related data shows that China’s healthy food market reached 650 billion yuan (~USD 102 billion) in 2015 and exceeded 800 billion yuan (~USD 125 billion) in 2020. The . . .

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