A nearly three-year-long epidemic has already imperceptibly changed Chinese consumers' health awareness and psychological state. Therefore, how to meet the emotional needs of consumers and promote the growth of food and beverage consumption will become the main focus of products in the Chinese market.
What’s more, consumers are increasingly concerned about the demand for "transparently labeled" products. Ipsos data shows that in the post-epidemic era, consumers are more concerned about food safety issues. With 78% of consumers saying that . . .
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